In the end, it depends on you. But as a business owner you can determine the future of YouTube by looking at how much money you have on hand and what can be justified to pay rent.
When a YouTube advertiser is willing to pay more than $20,000 per month, it is possible you have a huge amount of money on hand that you can use to invest in your business. To start using your money now to launch your business, you’ve got to learn all the facts. What will your business earn? What should you be spending it on? How has the business performed? These are the questions you have to answer before you make any decisions.
1. What is your net income? How much money do you have to spend on your business?
When your revenue goes up, you are creating more income. YouTube monetization is a very simple revenue stream — but we do not know how much money you make. The only way you can know is by how much money you make. There are several ways to create money and you need to make sure there are no hidden expenses. Your net income is your ability to afford to purchase goods and services you want in exchange for income. With YouTube advertising, the income you make from each ad is known to a set number of people in your audience. The ad you have to get and the ad you have to run is known to an even smaller group of people. There is no margin for error. YouTube makes a profit on every penny you spend monetizing. If your net income is $100,000, you’re making $100,000.
2. What is your expenses? What are your expenses?
Since you are a small business owner, you can afford to pay for things you absolutely cannot afford to pay off right now. You need to be smart about how you spend your money to prevent any sudden bills. When you know you have enough money, you shouldn’t spend more than five percent of your yearly budget for your bills. If you spend $10,000 per month, you should budget $5,000 per month for the necessities that you can’t afford right now. To avoid a surprise, you can create a “rainy day” budget. In some cases, you can pay off debts and pay mortgage or rent by the month instead of a full year.
When you can afford to pay your bills, that means you have budgeted enough money to pay your rent, utility, car repair, cell phone,
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